Can you remember the first record you bought when you were younger - a 7 inch, 12 inch, an LP?
Maybe it was a cassette? Or, was it a download?
Nostalgia evokes powerful emotions. The first riff of Guns 'n' Roses "Welcome To The Jungle" transports me straight back to memories of their gig in Milton Keynes, UK (a week apart from seeing Metallica and Megadeth at the same venue).
There's less room for nostalgia in business. Certainly post-Covid, businesses need to be agile, adaptable and anticipatory. Risk is now the key to unlocking opportunity for growth.